Montalvo Living room & Spa
It was the first business unit of the group.
Subsequently, other business units such as Montalvo Institute and Probela were born to support the first.
In 2002, Montalvo Salón & Spa formally begins its operations with the name it maintains to this day. Its first formats maintained a traditional style, but it was time to start a revolution that would break with the parameters that existed at that time with hairdressers of certain earned prestige.